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Naturamus — International Press Activation at in-cosmetics Global Paris

International press activation for Naturamus at in-cosmetics Global Paris 2024. Press release development, international media outreach and follow-up turned trade fair presence into industry recognition.

ServiceEvent & Press Activation
Market→ International Press
SectorNatural & organic cosmetics, Ingredients
Year2024

The challenge

Naturamus wanted to strengthen its visibility around in-cosmetics Global Paris and position its castor-oil offer more effectively in front of the right international industry audience.

The solution

As international press consultant, Origenal Story supported the project through press release development, international media outreach, follow-up and press coverage activation. The work helped turn trade fair presence into greater visibility, stronger industry relevance and meaningful business conversations with specialised audiences.

In their words

Origenal Story helped us transform our presence at in-cosmetics into real international visibility and stronger sector recognition.

Naturamus

What we delivered

  1. Press release development
  2. International media outreach
  3. Follow-up and coverage
  4. Specialised audience conversations

Part of: Create the right connections

Next project · UEBTUEBT — International Press Relations for Sourcing with Respect Paris

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