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Pumpskin & Lévere

European Market Opportunity Mapping — French Organic Cosmetics & Brazilian Nutraceutical

European market opportunity mapping for a 6-SKU portfolio across two brands — Pumpskin (French premium organic beauty) and Lévere (Brazilian nutraceutical). 2-3 priority countries identified with a clear entry roadmap.

ServiceMarket Intelligence
MarketFrance & Brazil → EU
SectorNatural & organic cosmetics, Nutraceuticals
Year2024

The challenge

The clients needed to understand which European markets offered the strongest potential for a portfolio of 6 SKUs, while also clarifying market-entry priorities, compliance implications and distribution logic.

The solution

Origenal Story mapped the market opportunity, helped define 2-3 priority countries, assessed product-market fit and shaped an entry roadmap combining market insight, regulatory considerations, brand adaptation and go-to-market thinking.

In their words

Origenal Story helped us turn a complex international expansion project into a clear and structured market-entry plan through our participation at an Organic Wellness trade fair in Madrid. Their ability to connect market insight with practical business decisions and decision-makers at the trade fair was especially valuable.

Dominique Eraud, Pumpskin founder · Glaucia Paixao, Lévere founder

What we delivered

  1. Market opportunity map across 6 SKUs
  2. 2-3 priority countries identified
  3. Product-market fit assessment
  4. Entry roadmap

Part of: Read the market

Next project · Dutch Food Service BrandPlant-Based Seafood — Market Prioritisation in France & Spain

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